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The major chunk of Indian population is from villages; nearly 73 % of the total population lives in rural areas where agriculture and allied activities are the main stay of their lives. The economic development of our country largely depends on the development of rural areas and the standard of living of its rural mass. Rural entrepreneur is one of the most important inputs in the economic development of a country and of regions within the country. On the contrary it is also a fact that the majority of rural entrepreneurs are facing lot of problems due to non availability of primary amenities in rural areas of developing country like India. Lack of education, financial problems, insufficient technical and conceptual ability it is too difficult for the rural entrepreneurs to establish industries rural entrepreneurs and identify the source of fund, the government aid to rural entrepreneurs with special reference to weekly markets at Mysore district.
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