Prof. Niharika Mishra. “The Extent Of Complementarity Of Re-Tailing On E-Tailing On Lenskart Sale”. M. S. Ramaiah Management Review <span style="font-size: 16px;"> ISSN (Print) - 0975-7988</span> 6, no. 02 (December 24, 2015). Accessed May 3, 2024. https://msrmr.in/index.php/Home/article/view/68.