MALLIESWARI R. Factors influencing customer buying behavior towards private labels in apparel retail. M. S. Ramaiah Management Review <span style="font-size: 16px;"> ISSN (Print) - 0975-7988</span>, [S. l.], v. 4, n. 01, 2013. Disponível em: https://msrmr.in/index.php/Home/article/view/35. Acesso em: 22 dec. 2024.