Technological Evolution of Automobiles with a Special Reference to Tesla and Elon Musk’s Role

This paper assesses technological growth in Tesla, growth under
Elon Musk and company revolution of the automotive world.
Strategic growth hacking from vertical integration, innovation on
battery technology, to selling directly to consumers have, in a very
large sense, disrupted the EV space. It discusses some of the main
technological breakthroughs, such as high-performance electric
vehicles, autonomous driving capabilities, and integrated energy
solutions, including SolarCity and Powerwall. It further highlights
how Tesla’s growth hacking approaches have inspired other car
industry leaders, such as Tata Motors and Kia Motors, to speed
up their switch to electric mobility as they feel threatened by the
immense market share of Tesla. The paper explores the role of Tesla
in changing the automobile industry and peeps into the future of
the sustainable transportation system with endless innovation that
has disrupted age-old automotive norms. It has rewritten the rules
on the competitive landscape by utilizing growth hacking by Tesla
to such an extent that the traditional brands have rethought their
strategy and engaged themselves in electric vehicle production.
Growth in Tesla has not only influenced the automotive sector but
has also shaped the larger scope of the energy sector towards clean,
renewable energy solutions on a global scale